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Caring Senior Service Franchise Blog

4 Things Caring Senior Service Provides That Business Owners Must Have

Posted by Saundra Hwozdek on Nov 17, 2017 4:21:00 PM

A book with the words - From the real experts written on the top

People can spend their entire lives yearning to run their own company and be able to give back to their community. But time and time again, fear of failure holds them back from living their dreams. There are so many reasons why small businesses don't make it, but Caring Senior Service can help you quickly and efficiently transcend the biggest obstacles to running a successful franchise.

1. Differentiation

Business owners must be able to differentiate their business from others, build the right team, not run out of cash, and choose an industry that is in demand to survive. Before launching your new enterprise, you must have a plan to differentiate your business from the competition. But how can you know that you can stand out from the others and build a brand?

With Caring Senior Service, we have been painstakingly building our brand for more than 26 years. We separate ourselves by embracing technology with our interactive computer tablets in the homes of our clients, our nationwide GreatCare™ Method, and countless other things such as search engine optimization, social media outreach, proprietary software, and more. We handle the branding so you can focus on the day-to-day business of taking care of seniors and their families.

2. All-Star Team

About 23% of small businesses fail because they don't have the right team. Although many small business owners have some experience working in a managerial role, being the president and CEO of an organization, they are staffing and running is an entirely new undertaking.

Caring spends the time helping you build a team based on our vast knowledge of hiring and keeping quality caregivers so you can focus on running your company. After using data to narrow down your choices for the best caregivers, we employ various tools to keep those caregivers happy and engaged. With our proprietary technology, learning at Caring University, company-wide awards, and prizes, we aim to make our franchisees' caregivers love their jobs as much as we do.

Plus, you benefit from becoming part of a team that has been around for over 25 years, under the leadership of our original founder and owner, Jeff Salter. We also provide a support team that is in existence for one purpose: to provide high quality support to our franchise owners!

3. Financial Preparation

Running out of cash or experiencing cash flow problems is one of the biggest fears of the new business owner. With 29% of small businesses closing when they run out of cash and a whopping 82% of companies ceasing operations due to cash flow problems, these fears are not unfounded.

Caring Senior Service aims to alleviate many of these concerns with our detailed franchise disclosure document (FDD), a low- and high-end accounting of startup expenses, as well as capital needs projections for the first 6 months of operations. We provide resources you just can't get on your own, such as bulk discounts, access to our trusted vendors, and ongoing support from our team and other successful franchise owners.

4. High Demand

For your business to thrive, there must be a need for the product or service you intend to provide. With 42% of new businesses failing due to lack of a market demand, it's critical to choose an industry which has predicted growth. The senior in-home care industry is one of the safest bets in the country, with 75 million baby boomers ages 51-69, and those baby boomers expected to live longer than any generation before them. Coupled with medical advancements that treat chronic diseases and shorten hospital stays, the need for at-home care will continue to grow in the coming years.

Did We Forget Anything?

Becoming a franchise owner in a well developed, seasoned, franchise system in a growth industry can have a huge impact on a business owners chances for success and growth. 

If you think you have what it takes to run your own senior in-home care franchise, let now be the time you choose to conquer your fear of failing and let Caring guide you to success. Our team is always here to help, answering any questions you have and showing you step by step how Caring has made dreams a reality for our many franchise owners. Call us at 1-210-982-0122 and see if we can help you, too.

What do you have in common with our most successful franchise owners? Take the SpotOn! ASSESSMENT

Topics: Why Caring